The first episode of Mad Men is placed
in the 1960's and starts kind of slowly, getting to know the main
character played by Jon Hamm. However you quickly realize that it is
purposefully slow because Don Draper played by mr. Hamm is a slow and
calculating guy testing out the room in order to get a feel for why
people smoke. From there, the story quickly moves on to others of the
cast including a new secretary for Don (Peggy), the woman that Don
sleeps with which (Midge), the men he works with and at the end, it
shows Don's wife and kids although we do not know them as of yet.
The episode itself weaves in and out
of romance with gender role issues. In the beginning, the new
secretary is getting shown around the office with a veteran to the
business, a woman whom knows how to get her way with the men around
the office. She tells Peggy about the things to do/not to do and
tries to teach her how to act with the men the way they are. Meaning
that the men throughout the episode treat women like an item that
they own and can play with whenever they want, through the way that
they talk and act with those around them. The middle of the episode
shows Don trying to work out a complex advertising issue in which the
tobacco company needs help creating a slogan. An up and coming exec,
is right there with him vying for his position. As the episode ends,
we are introduced to a Jewish business woman whom Don struggles to
come to terms with due to the fact that she is a woman and he is not.
The last scenes are an introductiong to Don's wife and kids.
A theme written into this episode
would be that of power struggles, specifically in the area of gender
roles/dominance. As this is a show based on the 1960's, this is no
surprise to me because of history books we can understand that women
in business or as the boss in a business was not a common or
acceptable thing until the 1990's and even more so in the 2000's. In
the 1960's however, women were still viewed as housewives or strictly
secretaries in which men ruled over anything and everything except
when it came to the day to day things with the kids. This is
something that is shown in Don's work place in the first episode,
where the secretaries and even the Jewish business woman was talked
down to and slandered due to their social status in America at the
time. We see that this plays out in Don's interaction with his wife
briefly in how she seeks out his thoughts and feelings after him
coming home.
Another theme noted throughout this
episode were the liberties that were taken to remain blissfully
unaware of certain realities. What I mean by this is that in the
scene with Don, Salvatore and Greta (the research Dr.), we see Don
throw away any research that the dr. had done in preperation for the
meeting with the tobacco company lucky strikes in which Don had to
create an ad for. The interaction showed a level of wanting to remain
unaware yet strikingly in the know of what cigarrettes do to a
person. Another scene to example this, was when Don was pitching a
slogan to the tobacco company, his slogan was happiness in which the
campaign would be to keep people happy and satisfied without the
worries of death due to cancer (smoking).
Ultimately it would be safe to say
that scripture denies these attitudes as for the first theme, the
bible speaks to not letting gender roles get in the way of doing what
God has called us to. Paul speaks about this in Acts 18:2 and 1 Cor.
16:19 if only by addressing priscilla before acquilla indicating the
wife's importance to the christian church. It also speaks to the fact
that despite male dominance in Roman history, at this point, Paul is
saying to respect the women whom do a lot. Even Genesis speaks to
this as although Adam was created first, Eve was created as an equal
to Adam not as a servant as most would interpret. The bible also
makes mention about remaining aware of the issues around us so that
we are not tricked into believing things not of God. Acts 20:31 is
Paul talking about being on guard against such people trying to tear
apart the church, but he warns to remain awake and alert so as to
fend off such attacks. I know that sound almost like i'm trying to
pull something from nothing, but the attitudes in which we become
unaware of different things such as in this episode, gender issues or
health risks are the same in which I see as christians we become
unattentive to the things of satan and those items start sneaking in
and taking over how we think and feel.
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